Email Marketing

How to warm up an IP address Why do you need to warm up your IP address? Internet Service Providers use your IP address to identify you as a…

What is SMTP, SMTP stands for Simple Mail Transfer Protocol, is a set of rules, used by mail servers to efficiently send and receive emails on the internet. This…

Transactional emails are a type of automated email. These emails are the messages that organizations need to send to facilitate a transaction or provide a product or service, as…

Email Validation is an essential part of email marketing best practices. This is because maintaining a healthy and good relationship with Internet Service Providers and Email Service Providers is…

Emails going to spam what are the reasons? Most of the emails that get filtered to spam are just spam. People would be annoyed if they had to manually…

An email drip campaign is a series of automated emails that are sent at a particular time interval., or “dripped,” in a predefined order at a predefined interval. For…

A/B testing is a method of comparing two versions of an email against each other to check which one performs better. A/B testing is an experiment where two or…

No one likes getting spam emails. Spam emails are unwanted, non-purpose, and often a scam. Because of this email service providers work hard to keep these unwanted emails out…

 Many email marketing services offer of email autoresponder feature. In this blog, we will see what are auto responders in email marketing.  What is an Autoresponder in Email Marketing?…

Why I need an email service provider for my business is the primary question every business owner has. Whether to hire an agency or just opt for a tool…

Fonts are one of the crucial design elements in your email. The arrangement, style, and appearance are known as typography. When utilized correctly, typography can make your emails shine….

Urchin Tracking Module(UTM) is a code added at the end of a URL that enables you to track visits to that particular URL. These visits can be inspired by…

There comes a time in your digital marketing campaign when you need to send mass emails to your target audience. Doing it the right way can help you reach…

Email marketing is a form of direct marketing where a business market or individual uses email to promote their product and services for the growth of their business. In…

Email deliverability measures how many of your contacts receive your email. Inbox placement and delivery is a complex subject. Mailbox providers consider many factors before placing an email into…